Route Planning & Beat Management Software
Automate beat plan creation, optimize territory coverage, and track GPS-validated route compliance in real time: built for FMCG, distributors, and large-scale field sales operations.
✨ See what AI actually does →| Beat ID | Territory | Rep | Outlets Planned | Status |
|---|---|---|---|---|
| BT-4021 | North Zone | R. Kapoor | 18 | On Track |
| BT-4022 | West Zone | S. Iyer | 22 | 2 Missed |
| BT-4023 | South Zone | M. Reddy | 15 | On Track |
Hierarchical zone structure (Zone → Region → Area → Territory) with beats assigned to reps for clear outlet ownership.
| Zone | Region | Territory | Beats | Reps Assigned |
|---|---|---|---|---|
| North | Delhi NCR | Civil Lines | 6 | 3 |
| West | Mumbai | Andheri | 9 | 4 |
| South | Bengaluru | Indiranagar | 5 | 2 |
Daily, weekly, or monthly beat plans with outlet assignments, uploaded via Excel or created one-by-one in the portal.
| Beat ID | Frequency | Outlets | Approval |
|---|---|---|---|
| BT-4021 | Daily | 18 | Approved |
| BT-4022 | Weekly | 22 | Pending |
| BT-4024 | Monthly | 31 | Approved |
Visited vs missed outlets per beat per day, with priority outlets flagged for manager action.
| Outlet Code | Outlet Name | Beat | Last Visit | Status |
|---|---|---|---|---|
| ST-8821 | Sri Ganesh Stores | BT-4021 | Today | Visited |
| ST-8822 | City Mart | BT-4022 | 2 days ago | Missed |
| ST-8823 | New Krishna Traders | BT-4023 | Today | Visited |
Structured visit schedules with a date range and objective, manager approval, and planned vs actual tracking.
| MVP ID | Territory | Date Range | Objective | Completion |
|---|---|---|---|---|
| MVP-112 | Civil Lines | 1-7 Oct | New Launch Visit | 86% |
| MVP-113 | Andheri | 1-10 Oct | Scheme Push | 62% |
Beat compliance, distance, and MVP completion reports, filterable by territory, rep, and date range.
| Report | Filters | Action |
|---|---|---|
| Beat Compliance Report | Territory, Rep, Date | Export |
| Distance & Productivity Report | Rep, Beat, Date | Export |
| MVP Completion Report | Territory, Date Range | Export |
From Territory to Compliance Report, One Continuous Flow
From territory setup to a closed compliance report, every beat stays connected and visible.
Territory & Beat Setup
Zone → Region → AreaBeat Plan Creation
Excel or one-by-oneManager Approval
Before field deploymentGPS Check-in
Geofenced & photo-verifiedCompliance & Distance Reports
Real-time dashboardsReal Apps, Real Reviews
Available on Google Play and the App Store: live listings, not screenshots.
1Channel
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1Channel CRM
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Built for How Field Teams Actually Move
Key features & benefits: drag or use the arrows to see all 12.
Beat Plan Creation & Management
Daily, weekly, and monthly beat plans with outlet assignments, territory mapping, and approval workflows.
GPS Geo-validated Check-ins
Configurable geofence radius per outlet (50-200 meters) with real-time location capture and photo timestamps.
Territory & Beat Allocation
Hierarchical zone management (Zone → Region → Area → Territory) with instant reallocation on team changes.
Market Visit Plan (MVP)
Structured visit scheduling with date range, outlet selection, objectives, and manager approval workflow.
Route Compliance Tracking
Real-time dashboards of visited vs planned vs missed outlets, with deviation alerts and compliance scores.
Distance & Productivity Analytics
Distance traveled per rep, outlets visited per km, idle time, and beat-wise distance comparison.
Outlet Coverage Tracking
Monitor visited vs skipped outlets per beat, with priority-outlet alerts for immediate manager action.
Beat Compliance Reports
Weekly compliance summaries, missed-outlet alerts, and territory-wise benchmarking for managers.
Photo Evidence & GPS Verification
Mandatory photo capture with GPS coordinates and timestamps for every outlet visit, with random verification checks.
Mobile App for Field Sales Reps
Beat access, outlet navigation, GPS check-in, photo capture, and offline mode on Android and iOS.
Admin Portal & Manager Dashboard
Beat plan creation, territory management, compliance review, and live field activity in one dashboard.
Enterprise-Grade Scalability
200,000+ users across 40+ countries, with complete onboarding, training, and ongoing support.
Where AI Actually Plans the Route, Not Where We Wish It Did
We'd rather show exactly what the AI does than oversell it. Here's what's real today, inside the Agentic AI Journey Planner:
- 📤Plans from a simple uploadOne file, two sheets: outlets with their codes and coordinates, plus the field team with start/end location and week off. No template lock-in.
- 🛣️Models real travel timeStraight-line distance × 1.3 road factor, default speed 25 km/hr city traffic, recalculated instantly when assumptions change.
- ⏱️Works within the real work dayDaily outlet limit is set by working hours minus time spent per visit, and it respects each rep's week off.
- ⚠️Flags what doesn't fitWhen every outlet can't be covered, it reports the shortfall in the output instead of quietly dropping visits.
Route Planning & Beat Management Insights
Go Deeper Into Every Module
How a route actually comes together, from territory setup to a reconciled distance report. It connects directly to attendance, store management, field activity, and expense reimbursement.
Beat Plan Creation & Management
Beat plan management is the foundation of route planning software. Admin defines territories, assigns outlets to beats, and sets visit frequency, creating a structured daily route for every rep that maximizes outlet coverage with minimum travel.
How It Works
- Admin creates territories (Zone → Region → Area → Territory hierarchy)
- Outlets are assigned to beats within each territory
- Daily and weekly beat plans are generated with outlet visit sequences
- Beat plans go through an approval workflow before field deployment
- Sales rep app shows the assigned beat with outlet list and navigation
Why It Matters
- Structured coverage: every outlet gets a planned visit frequency, reducing missed outlets
- Approval control: managers approve beat changes before they reach the field
- Territory intelligence: hierarchical zone structure enables regional and national reporting
| Beat ID | Territory | Approval |
|---|---|---|
| BT-4021 | North Zone | Approved |
| BT-4022 | West Zone | Pending |
Click a row: every field here is a real column from the actual beat plan screen.
Market Visit Plan & Route Compliance
Market Visit Plans (MVP) give managers structured control over how, when, and where their team visits the market. Unlike a recurring beat, an MVP has a scheduled date range, a specific objective, and manager approval, ensuring the field team follows the right route on the right day.
How It Works
- Manager creates an MVP for a specific date range and territory
- Outlets and visit objectives are assigned within the MVP
- Sales rep receives the MVP on the mobile app with route sequence and tasks
- GPS-based check-in validates the rep is physically at the planned outlet
- Planned vs actual visit comparison is tracked automatically
Compliance Features
- Geo-validated attendance: check-in only within the outlet's GPS radius
- Deviation alerts: manager notified on unplanned visits or skipped outlets
- Photo evidence: mandatory photo capture at each visit
- Compliance score: each rep gets a weekly score based on MVP adherence
| MVP ID | Objective | Completion |
|---|---|---|
| MVP-112 | New Launch Visit | 86% |
| MVP-113 | Scheme Push | 62% |
Click a row: MVP completion rolls up from GPS-validated check-ins exactly like this one.
Route Productivity & Distance Tracking
Distance analytics in route planning software goes beyond tracking GPS location: it measures how productively the sales team is moving through the territory. Identify high-mileage low-productivity routes, optimize beat sequences, and reduce field costs with data-driven route intelligence.
What Gets Tracked
- Total distance per rep per day: kilometers traveled on field
- Outlets visited per km: productivity metric for route optimization
- Idle time tracking: time between check-out and next check-in flagged
- Beat-wise distance comparison: planned vs actual route distance
Business Impact
- Reduce travel costs: eliminate unnecessary detours with smarter sequencing
- Increase outlet coverage: more outlets visited per day with smarter routing
- Accurate reimbursements: GPS-validated distance data for expense claims
| Rep | Distance | Outlets / km |
|---|---|---|
| R. Kapoor | 14.2 km | 1.3 |
| S. Iyer | 21.8 km | 1.0 |
Click a row: distance figures feed directly into the monthly reimbursement report.
Loved by Customers, Recognized by the Industry
"With 1Channel, we've achieved 100% digitisation in sales team movement, order management, and inventory visibility, transforming the way we operate. The most beautiful thing about 1Channel is its ability to be completely customised to meet our organisation's unique requirements."
"1Channel is one of the best CRM software for field teams. It helps us collect data from over 100 field salespeople across the Gulf region and send instant analytical reports. When we walk into the office in the morning, the automatic sales reports are already waiting in our mailbox."
"Thanks to 1Channel SFA tool, we have managed to automate our manual sales process across Asia and Australia into a mobility-based solution, with details of every account over the cloud. Key account managers can see results, any time, across the region."
"1Channel SFA tool has made a huge impact on our sales reports, making it easy to track number of customer visits with realistic numbers. The support has been excellent. I am glad to be working with the right partner who understands our requirements."
"Before 1Channel CRM software, we evaluated many sales CRM apps and choose them over the others for the innumerable configuration options that meet our business requirements. It is now very easy for us to manage field sales operations in a simple click."
Our recognitions constantly motivate us to push the envelope of excellence and empower our customers with winning ideas each day.
Who Uses Route Planning Software?
Beat planning, outlet coverage tracking, and GPS compliance for 50,000+ retail outlets across territories and distributors.
Route optimization for delivery and sales reps, outlet visit tracking, and beat plan compliance across distribution territory.
Dealer visit planning, market visit schedules, and route compliance tracking across general and modern trade.
Doctor and chemist beat planning, medical rep route compliance, territory-wise outlet coverage for metro and non-metro markets.
Outlet visit route management, on-trade and off-trade beat plans, and GPS-validated check-ins for brand compliance teams.
Route-based field sales scheduling and beat plans for beauty retail, kirana, and modern trade coverage.
Field executive route planning, merchant visit schedules, and GPS attendance for banking, NBFC, and insurance field teams.
Channel partner visit routes, retailer beat planning, and compliance tracking for large telecom distribution networks.
Pricing
We understand that every organization has unique route planning and beat management requirements. Our Route Planning Software offers flexible pricing based on your selected features, user count, and deployment model.
Every plan includes secure cloud hosting, mobile apps for Android & iOS, and complete training & support at no additional cost.
Frequently Asked Questions
What Is Route Planning Software?▾
How Does Beat Plan Management Work in 1Channel?▾
What Is a Market Visit Plan (MVP) and How Is It Different From a Beat Plan?▾
How Does GPS-based Route Compliance Work?▾
Can We Track Distance Traveled by Field Sales Reps?▾
How Long Is Implementation?▾
Other 1Channel Solutions for Sales Teams
Route planning doesn't work in isolation, here's what it connects to.