Trade Promotions & Channel Incentives

Sales Scheme Management Software for Complete Scheme Control

Stop chasing scheme updates over WhatsApp and Excel: create promotional schemes, map them to brands, categories, or stores, and give field teams live scheme visibility, all from one control system.

✨ See what AI actually does →
Who's looking
Scheme Overview
18Active Schemes
9,240Stores Covered
₹1,86,40,500MTD Scheme-Linked Sales
4Ending This Week
SchemeTypeStores MappedStatus
Festive Combo OfferBrand-based1,480Live
Trade Discount Q3Category-based3,120Ending Soon
Monsoon ClearanceStore-specific640Live
🎯
Create Scheme
🗺️
Map to Stores
✅
Check Eligibility
📊
Track Redemption
Create Schemes

Set promotional parameters once, scheme name, offer details, eligibility, and validity, then activate.

Scheme NameTypeValidityStatus
Festive Combo OfferBrand-basedTill 15 OctLive
New Launch PushSKU-specificTill 20 NovLive
Monsoon ClearanceStore-specificTill 30 SepEnding Soon
Scheme Mapping

Map a created scheme to stores, territories, or channels, in bulk or one at a time.

SchemeMapping TypeStores / TerritorySynced
Festive Combo OfferIndividual Store1,480 storesYes
Trade Discount Q3Territory-basedWest & South ZoneYes
New Launch PushChannel-basedModern TradePending
Brand-Based Schemes

Create single-brand, multi-brand bundle, or portfolio-wide schemes to drive focused brand growth.

BrandSchemeStores MappedStatus
CitrusNew Launch Push260Live
Daily FreshFestive Combo Offer1,480Live
Home ShineBrand Switch Incentive310Ending Soon
Product Category Schemes

Target entire categories with cross-category bundles or seasonal campaigns.

CategorySchemeStores MappedStatus
BeveragesTrade Discount Q33,120Ending Soon
Personal CareMonsoon Clearance640Live
Home CareCategory Mix Reward890Live
Store-Level Scheme Assignment

Assign schemes to individual stores, clusters, or territories, with exclusion lists where needed.

StoreScheme AppliedTerritoryValid Till
Sri Ganesh StoresFestive Combo OfferNorth Zone15 Oct
City MartTrade Discount Q3West Zone30 Sep
New Krishna TradersMonsoon ClearanceSouth Zone30 Sep
Promoter & Field Scheme Visibility

Control exactly which schemes field teams and promoters see, and where.

SchemeVisible ToChannelStatus
Festive Combo OfferField Team + PromotersGeneral TradeLive
Trade Discount Q3Field TeamModern TradeLive
New Launch PushPromoters OnlyGeneral TradePending
Scheme Performance Analytics

Redemption, sales lift, and ROI by scheme, store, and territory, in real time.

68%Avg. Redemption Rate
₹18.4LScheme-Linked Sales Lift
3.1xAvg. Promotional ROI
91%Scheme Compliance
🤖 These dashboards run on the same AI engine that auto-applies schemes during order validation. See AI Edge →
Reports

40+ pre-built reports across schemes, mapping, and redemption. Report Builder creates custom outputs without IT support.

ReportFiltersAction
Scheme Performance ReportScheme, Date, TerritoryExport
Scheme-to-Store Mapping ReportScheme, Store, TerritoryExport
Redemption & ROI ReportScheme, Brand, CategoryExport
Trusted by leading organizations
80+Clients
200,000+End Users
40+Countries
ACC Limited Ambuja Cement Bank of Baroda Sugar Cosmetics Cars24 Kirloskar Eggoz Nutrition Dixcy Mosaic Pigeon
The Pipeline

Scheme Data, Mapped as One Continuous Flow

From scheme creation to a closed redemption report, every stage stays connected and visible.

🎯

Scheme Creation

Brand, category, SKU, or store
▸
🗺️

Scheme Mapping

Bulk or individual
▸
🏬

Store & Territory Assignment

Channel & cluster-ready
▸
📱

Field Visibility

Live on the mobile app
▸
✅

Performance Tracking

Redemption & ROI reports
Mobile

Real Apps, Real Reviews

Available on Google Play and the App Store: live listings, not screenshots.

4.2★Overall Rating · 2.5K+ Reviews
100K+Combined Downloads
View All Apps →
Platform

Built for How Trade Promotions Actually Run

Key features & benefits: drag or use the arrows to see all 12.

AI Edge

Where AI Actually Touches Your Schemes, Not Where We Wish It Did

We'd rather show exactly what the AI does than oversell it. Here's what's real today, inside the AI-Powered DMS:

  • 💬
    AI Assistant, conversational scheme and order lookupsType or browse: "Show active schemes for Civil Lines", "What schemes apply to SKU-2214?" Available on web and mobile.
  • ✅
    Automated scheme detection & applicationEvery order auto-checks applicable schemes alongside stock availability, pricing, and credit limit before it's confirmed.
  • ⚙️
    Workflow automation engineEmail and WhatsApp triggers on scheme approvals, up to 7-level hierarchies, rule-based, not predictive.
ai assistant · chat
>"Show active schemes for Civil Lines"
>3 schemes live. Festive Combo Offer ends 15 Oct.
>"What schemes apply to SKU-2214?" → Trade Discount Q3, 12% off.
order validation · auto-checks
>Order DIST-1043 · SKU-2214 · Qty 540
>Stock OK. Scheme "Trade Discount Q3" applied automatically.
>Credit limit: within range. Delivery note generated.
💬 AI Assistant
Show active schemes for Civil Lines
3 schemes live. Festive Combo Offer ends 15 Oct.
What schemes apply to SKU-2214?
Trade Discount Q3, 12% off.
Same AI Assistant, on the 1Channel mobile app
Product

Go Deeper Into Every Module

How a scheme actually moves through the system, from creation to a redemption report. It connects directly to order management, distributor management, and sales analytics.

Scheme Creation & Multi-Level Mapping

Admins set up promotional schemes with flexible parameters, brand-based, category-based, SKU-specific, or store-specific, then map them across stores, territories, and channels with bulk Excel upload or individual assignment.

How It Works

  • Admin opens Settings → Scheme Management → Create Schemes
  • Defines scheme name, description, offer details, start and end dates
  • Selects scheme type: brand-based, category-based, SKU-specific, or store-specific
  • Maps the scheme to stores, territories, or channels via bulk upload or individual selection

Why It Matters

  • Single source of truth for every active promotion
  • No more scattered Excel sheets or email-based scheme updates
  • Schemes sync to field team mobile apps within minutes
Create Schemes
SchemeTypeStatus
Festive Combo OfferBrand-basedLive
Trade Discount Q3Category-basedEnding Soon

Click a row: every field here is a real column from the actual scheme creation screen.

Brand, Category & Store-Level Targeting

Target promotions exactly where they matter, at the brand level for focused brand building, at the category level for portfolio balance, or at the individual store level for precision execution.

Brand & Category

  • Single-brand schemes with brand-specific incentive structures
  • Multi-brand bundles requiring purchase across brands for higher rewards
  • Category-wide schemes with cross-category bundles and seasonal campaigns

Store-Level

  • Store cluster, territory, or channel-based assignment
  • Exclusion lists for specific stores with audit trail
  • Performance-based targeting for top or under-performing stores
Store Assignment
StoreScheme AppliedStatus
Sri Ganesh StoresFestive Combo OfferLive
City MartTrade Discount Q3Ending Soon

Click a row: store-level assignment works exactly like this in the live portal.

Field Visibility & Performance Analytics

Field teams see every applicable scheme on their mobile app the moment they check in at a store, with eligibility and redemption rules spelled out, while admins track uptake and ROI back in the portal.

Mobile App Access

  • Active schemes filtered automatically to the current store
  • Eligibility criteria, incentive structure, and redemption rules shown in full
  • Offline access once schemes are downloaded, with multi-language support

Performance Tracking

  • Redemption rate, sales lift, and ROI by scheme, store, and territory
  • Report Builder for custom dimensions without IT support
  • Downloadable Excel reports for promotional planning
Redemption
SchemeRedemption RateStatus
Festive Combo Offer68%Live
Trade Discount Q341%Ending Soon

Click a row: redemption tracking rolls up from entries exactly like this one.

Loved & Recognized

Loved by Customers, Recognized by the Industry

Our recognitions constantly motivate us to push the envelope of excellence and empower our customers with winning ideas each day.

Watch & Learn

See 1Channel in Action, Module by Module

View all videos →

Who Uses Sales Scheme Management Software?

📈
Trade Marketing Teams

Launch and manage promotional schemes, seasonal campaigns, and trade offers with automated distribution and performance tracking.

🎯
Sales Operations Managers

Execute channel incentive programs, volume-based schemes, and sales target bonuses with real-time visibility.

🛒
FMCG & CPG Companies

Drive distributor and retailer schemes, brand launch promotions, and category growth campaigns across multi-tier networks.

🤝
Channel Partners & Distributors

Access applicable schemes, track scheme-based sales, and monitor incentive earnings through the field app.

📦
Category Managers

Design category-specific schemes, multi-brand bundles, and portfolio mix incentives to optimize sales mix.

🏬
Retail Chain Operations

Manage store-level schemes, merchandising incentives, and seasonal offers across large retail networks.

🔌
Consumer Durables Brands

Execute dealer incentive schemes, installer promotions, and sell-through programs with automated mapping.

🏢
B2B Sales Organizations

Coordinate volume discount schemes, loyalty rewards, and performance-based incentives for institutional buyers.

Pricing

We understand that every organization has unique trade promotion and scheme management requirements. Our Sales Scheme Management Software offers flexible pricing based on your selected features, user count, and deployment model.

Every plan includes secure cloud hosting, mobile apps for Android & iOS, and complete training & support at no additional cost.

Monthly Plan
Flexible Month-to-Month Billing
Talk to an Expert
Recommended
Yearly Plan
Save More with Annual Commitment
Ultra Saving Offers - Contact for Details
Talk to an Expert

Frequently Asked Questions

What Is Sales Scheme Management Software?▾

A platform that creates, maps, and tracks trade promotions, sales incentives, and channel schemes across brands, products, categories, and stores, replacing manual Excel scheme tracking and email-based promotion management. Admins work from the portal; field teams and promoters see schemes on the mobile app.

Why Is It Essential for Trade Promotions?▾

Without a central system, schemes get tracked across scattered spreadsheets and emails, and field teams often miss updates. 1Channel gives every scheme one source of truth, from creation to store-level mapping to redemption and ROI tracking.

How Do I Create a New Promotional Scheme?▾

Log in to the portal, go to Settings → Scheme Management → Create Schemes, then define the scheme name, offer details, eligibility criteria, incentive structure, and start/end dates before activating.

Can Schemes Be Assigned to Specific Stores or Territories?▾

Yes. Schemes can be mapped to individual stores, store clusters, territories, or channels, either through individual selection or bulk Excel upload, with exclusion lists available for specific stores.

How Do Field Teams View Active Schemes in the Mobile App?▾

Schemes auto-sync to the mobile app based on store assignment. Field teams see the full offer, eligibility, and redemption rules for every scheme that applies to the store they're visiting, with offline access once a scheme is downloaded.

Can We Track Which Schemes Are Performing Best?▾

Yes. Scheme-wise redemption rates, sales lift versus baseline, and ROI are tracked by store, territory, brand, and category, with downloadable Excel reports for promotional planning.

How Long Is Implementation?▾

Standard implementation takes 2–4 weeks depending on scheme configuration complexity and field team size. This includes scheme setup, mapping configuration, a pilot phase, and dedicated training and support.